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Beer Marketing Group
One of the most important success factors of Beer Chang has been effective marketing management, and its vision to organize groups of beer marketing companies to market beer.
Effective marketing management potentials have been the results of the experience of the executives, fast and efficient coordination, and over 4,000 marketing personnel who are highly specialized in beer marketing and can respond to consumer demands with speed covering all national areas. They have 90 distributing branches scattered in all areas of the country.
Areas under Beer Marketing Group can be divided into two zones, under six small firms. They market and distribute Beer Chang, in bottles, big and small, cans, and in casks for draught beer; drinking water under Chang brand; and Chang soda water.
Companies With in the Beer Marketing Group of Companies
Zone 1
Pomthip Co., Ltd., consisting of 15 branches responsible for Bangkok and vicinity
Pomkit Co., Ltd., consisting of 20 branches responsible for the northeastern region
Pomklang Co., Ltd., consisting of 16 branches responsible for northern region
Zone 2
Pomchok Co., Ltd., consisting of 14 branches responsible fore the central region
Pomcharoen Co., Ltd., consisting of 13 branches responsible for the southern region
Pomburapa Co., Ltd., consisting of seven branches responsible for the eastern region |
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